Sunday, March 18, 2012

The Portable Web: Computer In Your Pocket

The Portable Web: Computer In Your Pocket

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The Portable Web: Computer In Your Pocket

Posted: 17 Mar 2012 03:00 PM PDT

I was worried she wouldn't give it back.  I was standing in an airport waiting for a seat on another overcrowded flight. A petite woman tapped me on my shoulder and asked to use my phone. She needed to tell her family about the delay. Without hesitation I said, "Yes," and gave her my cell phone.

mobile web

But the second she had it in hand, I panicked in my mind. What if she just kept walking? What if she stole it? Are my passwords backed up? Are my passwords password protected? Why did I give her my computer — I mean phone — in the first place?

Our Smart Phones Can Do So Much 

We can check our bank accounts, read articles, and if the connection is strong enough, watch videos. I keep a few ebooks in there in case I'm in a line somewhere. I don't even carry my camera consistently any more.

I keep coupon codes and my Starbucks card in that phone (love that little app). I bet I could build a website with my iPhone if I really had too. I'm justing saying the MacBook Air may have been the world's thinnest computer (when it launched in 2008) but the smart phone is the world's smallest.

It's funny, as small business owners finally begin to realize how important their web presence is in general, there's a new frontier (because there's always a new frontier).

The Portable Web Keeps Getting Smaller 

In the 2011 Freelancer Fast 50, Freelancer.com highlights the fastest growing online jobs of last year and requests for mobile phone related jobs was #1.  There was a 216% growth in those types of job requests.  Android related jobs was #5 (163.70% growth).  iPad related jobs was #8 (125.89% growth).  iPhone related jobs was #19 (81.66%).

As you seek to create a website that works as hard as you do, consider your impact on the smart phone. As for the woman from the airport — she gave the phone back.  As for me — I now back up more plus I make the phone calls for the person, because I can't afford to loose that little computer (and I still want to be helpful).

As for you — is your company's web presence portable enough? Does it play nice with smartphone?


Portable Web Photo via Shutterstock

From Small Business Trends

The Portable Web: Computer In Your Pocket

Ready to Improve Yourself? Attend A Small Business Event

Posted: 17 Mar 2012 11:59 AM PDT

Welcome to our guide of events for small business owners and entrepreneurs — this latest edition covers the Spring and into the Summer, 2012:

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2012 Ohio Business Matchmaker
March 20-21, 2012, Dayton, OH

The Ohio Business Matchmaker 2012 event is a unique opportunity for exhibitors, purchasing agents (buyers), trainers, and small business owners (suppliers of goods and services) to come together.

More than 1,300 small business owners who represent small, minority, service-disabled veteran-owned, veteran-owned, HUBZone, women-owned businesses, and approximately 250 purchasing representatives from city, state, county, and federal agencies will be participating this year. Prime contractors and other organizations with a combined purchasing budget representing hundreds of millions of dollars in opportunities will attend as well.

In addition to one-on-one matchmaking meetings, this event will offer exhibitors networking opportunities and workshops covering current topics vital to small business success such as Selling to the Government, Doing Business with Federal Government Prime Contractors, SBA Policy Updates, and Surety Bonding.

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Give Me 5 101: Introduction to Federal Procurement and a Guide to Central Contractor Registration

March 21, 2012

Small businesses are in a prime position to grow through government procurement because the federal government is required to spend 23% with small firms, including 5% with women-owned firms. In this one-hour session, Give Me 5 instructor Gloria Larkin, President of TargetGov, will provide insights on the tremendous opportunity women business owners have in federal contracting as well as information on how to register on the Central Contractor Registration – the first critical step in doing business with Uncle Sam. Gloria will also address how to build your SBA profile after registration.

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Crain’s 9th Annual Small Business Forum
March 21, 2012, Chicago

Today’s fast-paced communications as well as very high customer service expectations create challenging times for small business owners. Attend Crain’s Small Business Forum to hear a panel of women business owners discuss building their company reputation, expanding their community and opportunities for growth.

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Manta Tweet Chat: 10 Tools Every Small Business Owner Should Know
March 22, 2-3pm EDT, 2012. Online

This chat will feature Dell experts giving tips and advice on the ten tools every small business owner can use to run their businesses more efficiently.

Don’t know what a tweet chat is?
Visit the Manta blog to find out what it is and how to participate.
Hashtag: #MantaSMB

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Social Tech ’12
March 29-30, 2012, Seattle

Social media marketing is no longer an option for B2B—it’s an absolute necessity. Luckily, we’ve got you covered with over 25 of the leading experts who will teach you how to use social media marketing to generate more inbound leads, grow brand awareness, drive conversions, and increase revenue. You’ll meet with industry insiders as well as other B2B marketers to discuss best practices, winning techniques, current roadblocks, and find out what works for your business!

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Infusioncon 2012
April 2-4, Phoenix, AZ

Get ready to learn, network and set new ideas in motion! Join hundreds of small businesses from all around the world at InfusionCon 2012, Infusionsoft’s annual user conference, and experience three days of idea sharing and inspiration in beautiful Phoenix, Arizona on April 2-4.

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Innovation Uncensored
April 18, 2012, New York City

Where provocative thinkers collide and engage in meaningful, unexpected conversations. At this event, participants from various industries are charged with sharing smart techniques and exploring the next generation of innovative ideas that are shaping our world.

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Vator Spark
May 1, 2012, Berkeley, CA

Vator is introducing Vator Spark, a series of master classes on innovative and disruptive topics relevant to succeeding as a technology entrepreneur. Vator Spark is a full-day, high-energy and accelerated class designed to give entrepreneurs the right knowledge platform, best practices and tools to succeed. The topic for the first Vator Spark is: "Got Game? How to Gamify Your Start-up".

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New York XPO for Business 2012
May 2-3, 2012, New York City

On May 2-3, 2012, business leaders from across New York will gather at the world famous Jacob K. Javits Convention Center for the 7th Annual New York XPO for Business. This highly acclaimed business event is expected to draw upwards of 10,000 attendees and over 200 exhibitors as the largest business-to-business marketplace in the region. Education will be offered throughout the day and will include over 40 quality information sessions covering sales, marketing, advertising, business growth, best business practices, social media and much more! You’ll be able to identify the latest products and services to meet your competitive challenges and discover the keys to financial success and stability.

Use promo code Smallbiz10 for $10 off any admission package

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Content Marketing Strategies Conference
May 8-9, 2012, Berkeley, CA

The Content Marketing Strategies Conference (ContentMarketingNow.com) provides companies of any size a step-by-step systematic approach to developing a complete Content Marketing program that masters the content marketing life cycle: Strategize, Create, Curate, Manage, Distribute, and Analyze.

Subject experts will address topics along the life cycle. Day one kicks-off with insight into how to get started within each step. Day two, through a series of case studies, digs deep into successful companies like Dell, HP, ServiceMax, Kelly Services, SAS and more who have created successful content marketing programs.

By the end of the conference, you will walk away with a complete understanding of how to get started in content marketing or improve upon your existing initiatives.

SmallBizTechnology.com readers receive $50 off with promo code SMBIZTECH

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Internet Week New York
May 14-21, 2012

Since 2008, Internet Week has taken place all over the city, thanks to our many partners hosting diverse events in different locations.The result is a critical mass of web-focused events that raises the profile of NYC’s industry as a whole, as well as the partners who participate. Just like in 2010 and 2011, Internet Week NY HQ will be home to stages, classrooms, lounges, installations, and more. With 20,000 more square feet of Digital Playground as well as Conference Theater—Internet Week HQ at 82 Mercer is poised to be the best yet.

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Confab: The Content Strategy Conference
May 14-16, 2012, Minneapolis

Deep dives. Conceptual discussions. Practical application. Whether you're a seasoned content vet or new to the game, Confab has something for you. You're sure to walk away with not only new insights and discoveries, but also the ability to actually DO something with them. A mixed agenda format will offer attendees a variety of ways to engage with and employ the innovative ideas that come from the scintillating content and unexpected environment.

The event content is aimed toward anyone who thinks of themselves as an innovative business leader including but not limited to the fields of technology, design, marketing, entertainment, venture capitalism, energy, infrastructure, non-profits and brand executives.

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America’s Small Business Summit 2012
May 21-23, 2012, Washington, DC

US Chamber Small Business Summit

The U.S. Chamber of Commerce's annual event — America's Small Business Summit — unites small business owners, managers, and entrepreneurs from across the country to learn, network, and discuss common legislative and management concerns. Past speakers include former President George W. Bush, General Stanley McChrystal, Small Business Editor of the WSJ Colleen DeBaise, and many more. Attendees help influence our nation's economic and political agenda by advocating for pro-business policies through the Rally on the Hill portion of the program. The event will take place at the Omni Shoreham Hotel in Washington, D.C., on May 21-23, 2012. For more information and important dates, check the Summit website, www.uschambersummit.com.

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8th Annual Kentucky Innovation and Entrepreneurship Conference
June 1, 2012, Louisville, KY

The Annual Kentucky Innovation and Entrepreneurship Conference (8th KIEC) will bring together distinguished speakers, tech-based economic development practitioners, researchers, innovators, entrepreneurs, students and postdoctoral fellows.

The conference will focus on growing local initiatives powered by science and engineering talent.

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CT Business Expo
June 7, 2012, Hartford, CT

The 2012 CT Business Expo offers free educational seminars hosted by industry elite speakers and trainers. All of the educational seminars will be held in custom built classrooms on the show floor. Four educational tracks include Sales, Marketing, Technology and Management.

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2012 Veteran Entrepreneur Training Symposium
June 11-14, 2012, Reno, NV

Designed by Veteran small business owners for Veteran small business owners, VETS2012 brings government agencies, industry leaders and Veteran entrepreneurs together in a small, intimate forum to discuss the questions you need answered.

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The New York Enterprise Report 2012 Small Business Awards
October 10, 2012, New York City

The New York Enterprise Report Small Business Awards is the annual awards program honoring the achievements and accomplishments of the 500,000+ small businesses throughout the tri-state area. Now in its 7th year, the Awards gala attracts more than 400 business owners and executives and is often referred to as "the networking event of the year." Don't miss the chance to do business with the "who's who" of the New York small business community.

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To find more small business events, contests and awards, visit the Small Business Events Calendar.

If you are putting on a small business event or contest, and want to get the word out, please submit it through our Events & Contests Submission Form (it’s free). Only events of interest to small business people, freelancers and entrepreneurs will be included.

Brought to you as a community service by Small Business Trends and Smallbiztechnology.com.

From Small Business Trends

Ready to Improve Yourself? Attend A Small Business Event

Standing on the Sun: New Perspectives on Capitalism

Posted: 17 Mar 2012 05:30 AM PDT

Standing on the Sun"It's hard to comprehend the true nature of a system when you're standing in the middle of it."  This is a quote from the front flap of Standing on the Sun: How the Explosion of Capitalism Abroad Will Change Business Everywhere by Christopher Meyer and Julia Kirby.  It refers to the medieval astronomers who thought that the sun revolved around the earth.  Meyer and Kirby assert that capitalism is shifting and that the only way to get a clear picture of the new lay of the land is to “stand on the sun” and look.

I received a review copy of Standing on the Sun a few days ago and am excited to review it.  I don't get many economics books so when one shows up, I like to dig right in to see how it will change the way I look at the world.

Meyers and Kirby are Trend Watchers

Christopher Meyer is the Founder of Monitor Talent, a unit of Monitor Group,  a strategy consulting firm that focuses on the top management issues most critical to long term competitiveness. Julia Kirby is the editor at large of the Harvard Business Review.   Together, they bring a practical and insightful perspective to a new view of capitalism that small business owners need to adapt to.

In Standing on the Sun Meyer and Kirby take a fresh look at where the center of capitalism is today (you might be surprised at the answer), competition and what this shift means for stakeholder value.

As you read each chapter, pay attention to the subtleties that are more obvious abroad than they currently are in the United States and then think about how your business models or infrastructures might need to change to adapt to the new normal.

Inside Standing on the Sun

This book has something I don't think I've seen before in a book; a discussion prompter for Twitter.   Let me explain what that is and how it works.  In the introduction to the book, there is a break out of each chapter and then appropriate hashtags for any discussions that readers can have on Twitter.

The book is divided into three parts:

  • Part I, Capitalism Adapts: This section explores how the dynamics of capitalism have changed around the world and gives ideas about how we might change with it.
  • Part II, Runaways and Renaissance:  This is the meatiest section of the book.  In it, Meyer and Kirby explore the two major areas where today's capitalism misses the mark and explore a more broad definition of capitalism that cherishes innovation rather than competition.
  • Part III, Moving On: The final section takes the new vision of capitalism and explores how our current actors might act and what the results might be inside of this new world.

You can learn more about Standing on the Sun and read more content from Meyer and Kirby from Christopher Meyer’s Web Site.

This is a Book With an Opinion That Will Rock Your World

If you liked The World is Flat and you've read World 3.0 then you will want to sink your teeth into this book.  People who find themselves at either extreme of the political spectrum – Standing on the Sun will give you additional perspectives that will either have you nodding your head or shrieking out loud.  Either way, you'll find yourself much smarter for the experience whether you agree with the authors or not.

Business owners and managers alike will find this book insightful.  You will get a lot to think about and noodle around as you take your business forward.  I can imagine taking these insights and using them to develop new business models for the future of your business.

Standing on the Sun delivers on the promise of giving businesses a whole new way to look at the system of capitalism.  You can agree or disagree – but you should definitely read Standing on the Sun to find out where you stand.

 

From Small Business Trends

Standing on the Sun: New Perspectives on Capitalism

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